Client First, Always.
This has been the foundation of the low+tritt mission since the inception of low+tritt in 1995.
We must note: "Client First, Always" doesn't mean "Client (is) Right, Always".
At low+tritt, we'll beat our heads against a brick wall until we're bloody— if we can prove it's right for the client. It may seem unreasonable to the untrained eye, but if it's what's right for the client— then that's what we'll do.
To determine what’s right for the client, we are constantly researching, observing and trend-tracking. Our understanding of consumer expectations and perceptions creates the backdrop needed to create the “relevant breakthrough” needed to reach the consumer in a meaningful way - in whatever form it takes.